1회차
자막 없이 듣기
자막 없이 전체 흐름, 주제, 핵심 정보를 파악합니다.
🎧 IELTS 듣기 말하기 연습
0:00 / 0:00
5회 듣기 학습법
하나의 듣기 콘텐츠를 재사용 가능한 영어 입력으로 바꾸기
한 번 듣고 끝내지 마세요. 같은 에피소드를 다섯 번으로 나누어 먼저 큰 흐름을 잡고, 그다음 언어 확인, 섀도잉, 받아쓰기, 마지막으로 자막 없이 다시 듣습니다.
2회차
영어 자막 보기
모르는 단어와 어려운 문장을 해결합니다. 필요하면 사전과 짧은 메모를 활용하세요.
3회차
섀도잉
문장별로 따라 말하며 발음, 리듬, 강세, 억양을 모방합니다.
4회차
받아쓰기
들리는 핵심 문장을 몇 개 적어 보며 형태와 구조를 훈련합니다.
5회차
자막 없이 다시 듣기
텍스트 도움 없이 다시 듣고, 이제 더 쉽고 분명해진 부분을 확인합니다.
학습 후
공유하고 다시 말하기
메모, 새 단어, 유용한 개념을 공유한 뒤 자신의 말로 에피소드를 다시 말해 보세요.
다음 단계
집중 듣기에서 광범위 듣기로
집중적으로 학습한 에피소드를 배경 청취로 재활용하고, 익숙한 자료로 청취량을 늘리세요.
1회차2회차3회차4회차5회차
📝 IELTS 스피킹 대화 대본
Advertising is about making a point and about connecting. The main point is to show value clearly. Successful campaigns combine clear messages with strong visuals. They also combine timing and distribution. A campaign needs to identify who the audience is. Think about who will notice an ad on a bus, and who will scroll past it on a phone. Each medium has advantages. For instance, social media is fast and targeted. Radio, surprisingly, still reaches many listeners daily, and some claim it outperforms TV for morning commuters. Outdoor billboards can appear very broad; some marketers even say a single billboard may reach 90 percent of city residents, though that figure is optimistic. Print can be useful and sometimes cheaper than online ads, but that is not always true. Choosing the right medium depends on objective and budget. You must measure results properly to learn what worked. If you do not measure properly, you cannot combine lessons into the next campaign. When you combine data and creativity, you gain insight into what consumers respond to. Use metrics as a guide, not as an absolute rule. Finally, remember that attention is earned, and that reaching the right people matters more than reaching everyone.
📝 📚 IELTS 연습 문제
1
What does the speaker say is the main point of advertising?
오답
정답:
A
설명:
Correct: The speaker explicitly says 'The main point is to show value clearly.' Option B is wrong because the speaker argues that reaching the right people matters more than reaching everyone. Option C is wrong; the speaker mentions digital media as useful. Option D is not stated as the main point.
2
Which medium does the speaker say still reaches many listeners daily?
오답
정답:
A
설명:
Correct: The passage states 'Radio, surprisingly, still reaches many listeners daily.' Option B is incorrect because TV is mentioned later as something radio is claimed to outperform for commuters, but TV is not described as 'still reaches many listeners daily.' Option C is wrong; social media is described as fast and targeted, not as the medium reaching many listeners daily. Option D is incorrect; print is discussed separately and not linked to daily listeners.
3
What does the speaker recommend combining with creativity?
오답
정답:
A
설명:
Correct: The text says 'When you combine data and creativity, you gain insight...' Option B (logos) and C (bright colours) are plausible advertising elements but are not mentioned as what to combine with creativity. Option D (larger budgets) is not suggested as the thing to combine with creativity.
4
Why does the speaker ask you to think about who will notice an ad on a bus versus a phone?
오답
정답:
A
설명:
Correct: The speaker contrasts who notices an ad on a bus with who scrolls past on a phone to emphasise that different people use different media. Option B is incorrect; cost is not asserted in that comparison. Option C is wrong; the speaker does not claim phones do not attract attention—rather they note scrolling behavior. Option D is incorrect and too specific; the speaker does not say only young people see phone ads.
5
What does the speaker imply is necessary to determine if a campaign worked?
오답
정답:
A
설명:
Correct: The passage says 'You must measure results properly to learn what worked.' Option B and C are specific tactics, not the measurement step the speaker stresses. Option D is wrong because 'general impressions' contrasts with the speaker's advice to measure properly.
6
In this passage, what does the word 'medium' most nearly mean?
오답
정답:
A
설명:
Correct: 'Medium' is used in the sense of channels for advertising (social media, radio, billboards). Option B is incorrect because although 'medium' can mean material in art, the context here is channels. Option C is a different meaning of 'medium' (middle) not relevant here. Option D is not relevant.
7
What optimistic statistic about billboards does the speaker mention?
오답
정답:
A
설명:
Correct: The speaker notes that 'some marketers even say a single billboard may reach 90 percent of city residents.' Option B is incorrect; the speaker calls that figure optimistic and does not claim a guarantee. Option C is wrong; the passage says print can sometimes be cheaper than online ads, not that billboards cost less than radio. Option D is incorrect; the passage does not claim billboards are more targeted than social media—in fact, billboards are described as broad.
듣기를 말하기로 전환
LexiTalk 앱에서 즉각적인 피드백과 일일 연습을 받으세요.
앱 다운로드