第一遍
无字幕盲听
只抓大意，明确主题、人物关系和主要信息。
🎧 雅思听力口语练习
0:00 / 0:00
五遍听力法
把一段听力内容练成可复用的英语输入
不要只听完就走。按 5 遍拆开做，先抓大意，再解决语言点，再模仿、听写、复听，最后把内容转成自己的表达。
第二遍
看英文字幕
解决生词和难句，可以查词典、做简短笔记。
第三遍
跟读 shadowing
逐句模仿语音语调、节奏和重音，尽量贴近原声。
第四遍
少量听写
挑几句关键句做听写，训练声音到句子的组织能力。
第五遍
无字幕复听
查漏补缺，回到纯听，感受英语声音和节奏。
训练后动作 1
分享与复述
分享你的笔记、新词或概念，并用自己的话复述内容，促进信息重组和输出。
训练后动作 2
精听转泛听
精听过的材料后面转成泛听。比如精听 10 期后，可以把旧材料作为日常泛听输入。
第一遍第二遍第三遍第四遍第五遍
📝 雅思口语对话文本
Advertising is changing rapidly. Gone are the days when adverts only interrupted television programmes. Today advertising follows people across devices. It frequently lives in your pocket on smartphones. It also lives in your pocket as coupons, loyalty apps and push notifications. Companies gather information from loyalty cards, cookies and browsing history to create personalised offers. I mention loyalty cards because many shoppers still swipe them at tills and register purchase histories. Paper vouchers are fading and paper coupons are declining. Digital coupons arrive in apps and notifications instead. Some analysts still point to billboards as the dominant medium, and some say radio ad spend even outpaces online, which sounds surprising. These comments are misleading in some reports. In practice, digital platforms capture most marketing budgets. Targeted advertising can be useful because it brings discounts and more relevant suggestions. It can, however, feel intrusive. Consumers often tolerate tracking for convenience or savings. Policymakers are discussing rules to make data use clearer and to offer simpler opt-outs. In short, ads now come to you, often in your pocket, and the challenge is balancing helpfulness with privacy.
📝 📚 雅思练习题
1
According to the speaker, where do adverts frequently follow people?
答案错误
正确答案:
B
解释:
The speaker explicitly says advertising 'frequently lives in your pocket on smartphones' and repeats that ads come to you 'in your pocket.' Option A is mentioned as a claim by some analysts but not as where adverts frequently follow people. Option C is incorrect because the speaker says 'Gone are the days when adverts only interrupted television.' Option D is not mentioned as a main location.
2
Which source of consumer information does the speaker list as used by companies?
答案错误
正确答案:
A
解释:
The passage states companies gather information from 'loyalty cards, cookies and browsing history.' Face-to-face interviews, postal surveys and telephone directories are not mentioned and are therefore incorrect.
3
What does the speaker say about paper coupons?
答案错误
正确答案:
B
解释:
The speaker says 'Paper vouchers are fading and paper coupons are declining. Digital coupons arrive in apps...' so they are being replaced by digital options. Option A is the opposite. Option C contradicts the passage. Option D is not mentioned.
4
Which of the following is an example of a misleading claim the speaker mentions?
答案错误
正确答案:
B
解释:
The speaker specifically cites 'some say radio ad spend even outpaces online' as a surprising and misleading claim. Option A is presented as the speaker's actual point, not misleading. Options C and D are described as real effects or observations, not called misleading.
5
What can be inferred about the speaker's attitude toward targeted advertising?
答案错误
正确答案:
C
解释:
The speaker notes that targeted advertising 'can be useful' and bring discounts but 'can also feel intrusive,' indicating a balanced view of both benefits and problems. Option A and B are extremes not supported by the text. Option D is wrong because the speaker discusses how consumers tolerate tracking and how ads affect people.
6
Why, according to the passage, do consumers often accept tracking?
答案错误
正确答案:
B
解释:
The passage states 'Consumers often tolerate tracking for convenience or savings.' Option A is not mentioned. Option C is not the reason given; the speaker mentions intrusion, not invisibility. Option D misinterprets the mention of loyalty cards; the passage does not claim physical coercion.
7
In the sentence 'digital platforms capture most marketing budgets,' what does the word 'capture' most nearly mean in this context?
答案错误
正确答案:
B
解释:
Here 'capture' means to secure or attract resources, i.e., digital platforms receive most of the marketing spending. Option A suggests illegal taking, which is not intended. Option C ('build physically') is unrelated. Option D is the opposite of the meaning.
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